In March I spent some time in Dubai, UAE. This city never ceases to amaze me. A completely new beachfront area has been opened: La Mer.

La Mer is beautifully designed. The beach is nice but the area around has also been transformed to become one of the hottest places in the city. For a drink or dinner, you can choose from a variety of restaurants and bars. La Mer is not fully completed, but what’s there already attracts a lot of people.

Things that caught my attention are the fake tram rails in the urban area and the colorful cabins in the beach area.

La Mer has been developed by a company called Meraas, that has also been the developer of some other new hot locations in Dubai, such as The Walk, City Walk and Box Park.